Founded in 1922 by Nathan Thornton and Philip Ross in Huddersfield, England, Zoflora was created as a fragrant alternative to the harsh-smelling carbolic acid disinfectants of the time. Now owned by the STADA Group (via Thornton & Ross), it is the UK’s leading concentrated disinfectant. The brand is famous for its 3-in-1 action: killing 99.9% of bacteria and viruses, eliminating odors, and providing 24-hour fragrance. It gained massive “cult” popularity in recent years through the “cleanfluencer” movement (notably Mrs Hinch), evolving from a traditional household staple into a modern lifestyle cleaning icon.